Tag Heuer Connected Watches

Let’s say you’ve got £1,000 to spend, and you want to blow it on a watch that’s going to turn some heads from fifty paces. Endless budget, no problem; you’d grab yourself a Jacob & Co., or a Richard Mille perhaps—with £1,000, however, the task is a bit more difficult. Not impossible, though …

The humble dive watch is perhaps the most popular category of watch available today, tracing its origins back to the wondrous and dangerous adventures of Jacques Cousteau and others like him. Equipped to explore the last unknown frontier on Earth, it’s no wonder that the dive watch is as inspirational and appealing as it is. That, and you can wear it in the swimming pool. The question is, if you can’t quite stretch to the quintessential dive watch, Rolex’s Submariner, which dive watch should you get?

Now Baselworld 2019 has ended—and now we’ve got the big-hitters out of the way—it’s a chance to take a look at what caught our eye at this year’s show. So here they are, the best of the rest from Baselworld 2019.

It’s had its ups and downs, TAG Heuer—and perhaps more recently, the ups have been outnumbered by the downs. There’s a positive future on the horizon thanks to the efforts of brand fixer-upper Jean-Claude Biver, but a look to the future isn’t always enough to give us hope—we need to look to the past as well.