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The Watch Magazine

Motorsport: The Heuer Connection

Motorsport: The Heuer Connection

Posted 21 Apr 2011

Heuer, and subsequently TAG Heuer, have always had a deep-rooted relationship with motorsport, but just how deep does it go? With the help of globally-renowned Heuer expert Arno Haslinger, we delve back in time to... more

Can TAG Heuer Reinvent the Classic Monaco?

Can TAG Heuer Reinvent the Classic Monaco?

Posted 19 Dec 2011

The problem with creating an icon is following it up. Can TAG Heuer do it?Writing an excellent album, driving a superb race, designing a legendary watch – once these things have been achieved, it can be very difficult to... more

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